Crunchbase News: Why Customer Workflows Are Becoming The Moat In The AI Era

In this article we discuss why customer workflows are becoming a powerful moat in the AI era. As AI capabilities become more widely available, companies that embed their products into customers’ daily operations can build lasting advantages through trusted processes, deep integrations and measurable business value. We explore how completing recurring tasks can strengthen retention and increase switching costs, drawing on recent acquisitions and partnerships to illustrate the strategic importance of workflow access. We also examine how corporate development teams can use M&A and partnerships to enter valuable workflows, acquire established customer relationships and accelerate long-term growth.

Read more here