Crunchbase News: How To Keep Your Team Motivated After An Exit Without Jeopardizing The Deal

In this article, we discuss how founders can keep their teams motivated after an acquisition without compromising the success of the deal. Buyers evaluate not only the product and revenue but also the stability and commitment of the team post-close. Misaligned equity structures and poor communication can lead to resentment and attrition. We explore how to design fair and strategic equity plans, balance recognition with retention, and communicate intent clearly to maintain trust and continuity. The goal is to ensure both buyer confidence and team engagement during a critical transition period.

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